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Feature Article

Mac Sykes successfully defends his crown

Mac Sykes (pictured right) of Keith Andrews Whangarei has demonstrated the customer-driven approach of the KAT network and his own high standards in being named Mercedes-Benz Service Manager of the Year for the second year running 

The competition is open to all Service Managers in the Mercedes-Benz network and Mac, the reigning champion, fought off fierce competition from within the Keith Andrews network and further afield to retain his title. His second successive award-winning performance came on the back of receiving the highest customer survey scores in the entire country and then excelling in the final judging round. 

Retailer of the Year awards night 

“The award is well deserved,” said James Hudson-Owen, Brand Manager – Mercedes-Benz and Freightliner. “Mac does all he can for our customers and is a great asset to Keith Andrews. I simply can’t fault the man.  

“Mac has all the work ethic our founder himself strived for. Keith would have been very proud of Mac and what he has archived.” 

Jason Chambers (pictured left), Whangarei Dealer Principal, added that Mac’s success stems from his driven, customer-first nature. “He is always focused on exceeding customer expectations with his professional manner and willingness to help.   

“This award is a fantastic achievement and the first time someone from KAT has won back-to-back, plus it’s great to know that we have the best manager and LCV workshop in NZ!  

“While Mac is recognised with the award, it’s the whole team that make it possible. I am very proud of them all.” 

Diane Tarr, Managing Director of Mercedes-Benz Vans Australia and New Zealand, said: “2021 was another year full of challenges and disruptions, but I’m proud to say that we achieved some incredible results. We remained agile and operated in ways that were demanded by our customers and by the circumstances faced. The year’s results are an incredible accomplishment and a testament to the hard work and passion of our retailer network and the individuals within it. I am delighted to be able to acknowledge and celebrate their outstanding achievements.” 

To qualify, a manager must return an average customer survey result of 4.5 out of 5 or higher. Once qualified, Service Managers are judged on several criteria, including: 

  • Ownership Experience (OES). 
  • Parts target achievement. 
  • Retailer Service Marketing initiatives. 
  • Retailer Standards Compliance. 

To speak to one of our Mercedes-Benz experts, find your local Keith Andrews dealer here: